Alagang AyalaLand mobilizes relief efforts to support Typhoon Odette victims

Alagang AyalaLand

The Alagang AyalaLand team in Cebu mobilizes for relief operations.

Through Alagang AyalaLand, Ayala Malls is extending its resources to support families affected by Typhoon Odette. Since the downpour, distressed citizens are aided through the collection and distribution programs of relief goods at Ayala Malls Centrio in Cagayan de Oro, Ayala Malls Capitol Central in Bacolod, The District North Point in Negros, Ayala Malls Central Bloc and Ayala Center Cebu.

“As soon as the typhoon hit, Alagang AyalaLand activated its Disaster Relief Assistance Program to provide temporary refuge in our malls and has since given relief goods in hard hit communities around our developments. This is in the spirit of bayanihan to help our fellow Filipinos during this most trying time,” shares Ayala Land President and CEO Bobby Dy.

The communal efforts of various private sectors, as led by Alagang AyalaLand Team – Cagayan De Oro, paved way for the distribution of relief packs to 400 property front line workers and households at flood-affected barangays where Ayala Land’s properties are situated—specifically along Centrio Mall, Centrio Tower, Seda Hotel Centrio, Aspira Towers 1&2, Alveo Bayview Heights and Alegria Hills. All relief packs were released within 48 hours after the flood, with the support of Ayala Malls Centrio, APMC, Seda Hotel Centrio, Avida, Alveo Land, Lagdigan Land Corp. and MDC.

Ayala Malls Capitol Central and The District North Point opened its doors as temporary shelters for evacuated families during the landfall of Typhoon Odette. Designated holding areas, restrooms, and free charging stations were provided, as well as waived overnight parking on December 16 and 17. Furthermore, Alagang AyalaLand continues to extend its disaster relief assistance in partnership with Ayala Group in Negros Occidental – Seda Capitol Central, Ayala Malls Capitol Central, Amaia Land Corp., and Ayala Land Inc. To date, over 100 families within Barangay 8, Bacolod City, and Zone 15 Talisay City have received support.

Alagang AyalaLand

The Alagang AyalaLand team packs relief goods for distribution.

Cebu Relief Efforts

Even prior to the landfall, Ayala Center Cebu and Ayala Malls Central Bloc already opened its doors for those who would need shelter. Charging stations and waived overnight parking fees were extended to help families get through the challenging time. A donation drive was quickly announced via social media to facilitate immediate distribution of essentials such as canned goods, noodles, rice, drinking water, and hygiene kits. Spearheaded by the Alagang AyalaLand Team — Cebu City, the group also cooperates with other businesses and organizations to prepare and distribute relief goods to 400 families from the frontliners and immediate communities. Additional kits worth around P1,500,000 will also be dispatched to seven barangays surrounding Cebu IT Park and Cebu Business Park, such as Barangay Luz, Camputhaw, Mabolo, Hipodromo, Carreta, Apas, and Lahug.

Further aiding fellow Cebuanos, Ayala Center Cebu and Ayala Malls Central Bloc recently reopened its doors to give easy access to groceries, banks, hardware stores, and pharmacies. A designated charging station has also been assigned at the PUV Terminal across the mall.

Ayala Land Malls President Chris Maglanoc echoes the ongoing need of affected families for support. “Let’s continue to consider the needs of others, especially this Christmas. Ayala Malls remain open to provide easy access to essentials and other services that aim to spark the holiday spirit. This also includes avenues to drop off donations for the benefit of Typhoon Odette victims. Whether in cash or in-kind, any help will go a long way,” he shares.

Residents of barangay Apas in Cebu receive Alagang AyalaLand relief goods.

Alagang AyalaLand is dedicated to aiding communities through ALI-wide disaster relief operations, livelihood generation and socially-conscious sustainability efforts. In addition, ALI is part of Brigadang Ayala which has provided essential services and relief packs to other areas in the country that were affected by Typhoon Odette.

Visit the Ayala Land Facebook page for updates on Alagang AyalaLand initiatives.

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