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imns



Filmfest in your neighborhood

By Gerry Plaza
Philippine Daily Inquirer
First Posted 13:17:00 10/24/2008

Filed Under: Cinema, Local authorities

IMAGINE A WORLD-CLASS international film festival right in your local public market or barangay hall. For real.

After the 10th staging of the Cinemanila International Film Festival at the Gateway Cineplex 10 in Quezon City, ongoing until Oct. 29, select entries will be brought to neighborhoods around the metropolis to bring the magic of cinema closer to home.

?It?s a step in another direction,? Cinemanila founder Tikoy Aguiluz told Inquirer Entertainment. ?We have noticed in the past 10 years that the movies we present, even Filipino indie films, are not accessible to most people, hindi abot ng tao.?

Dubbed ?Cinebarangay,? this tour of Cinemanila festival entries and award-winning independent films made in the last decade starts in Marikina City in November, with subsequent stops in the most populous residential areas in Manila. Festival organizers are coordinating with local governments for barangay screenings of such films as Adolf Alix Jr.?s ?Adela,? Raya Martin?s ?Next Attraction? and Paolo Herras? ?Ang Manghuhula.?

?Cinebarangay?s idea is to take [to the barangays] select films from Cinemanila and a host of indie films [that have] Pinoy stories. What we really want to do is make these movies accessible to everyone by screenings in public or open places like markets or plazas,? Aguiluz said.

Aguiluz stressed that films for Cinebarangay will be picked based on their affinity to the lives of ordinary Filipinos.

?They will not be popcorn movies or anything like free television, but definitely movies with stories that people can identify with. If we make works like these accessible to the audience, then the audience will develop. That?s the whole idea,? Aguiluz said.

He pointed out that Cinebarangay is the expansion of a project that exhibited ?Temptation Island? last year on a beach in Boracay, as part of Cinemanila?s 9th staging.

?It worked,? Aguiluz said, adding that the idea of using Cinemanila entries came from an African film fest initiative.

?They showed festival entries in a wet market,? he recalled. ?Ang saya talaga. (really fun).?

Despite the challenges, Aguiluz said he believed Cinebarangay ?is doable with new technology? for theater-like exhibitions in public areas.

But would a wet market vendor or neighborhood bum watch a nine-hour Lav Diaz epic? Aguiluz replied, ?Film is a popular medium. Even if they don?t fall in the formula for the masa, they may just strike a cord or push a button.?



Copyright 2014 Philippine Daily Inquirer. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.



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