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DENR launches 10 million movement for Earth Day

First Posted 06:44:00 04/14/2010

THE environment and natural resources agency has launched a campaign asking people to commit to perform eco-friendly practices to curtail the effects of climate change.

Riza Saberon, officer-in-charger of the planning, information and education division of the Department of Environment and Natural Resources (DENR-7) in Central Visayas said that to encourage this, the department has launched the ?10 Million Movement.?

?This is a commitment campaign aimed at collecting 10 million acts or commitments for the environment,? Saberon said at the weekly Association of Government Information Officers' forum.

She explained that the public is encouraged to pledge to do any of ?101 ways for a greener lifestyle? that the department has listed.

The campaign encourages individuals to do something in their own personal way to ?mitigate climate change, such as planting of trees, conservation of energy and water and reducing, recycling and reusing trash.?

The project is in line with activities for the celebration of Earth Day on April 22 of DENR-7 in cooperation with Earth Day Network Philippines and Pollution Control Association of the Philippines Inc.

This year?s Earth Day theme is ?Hamon ng Panahon: Climate Change, 10 Milyong Solusyon, (Kilos na! Ngayon na)!?

Aside from the 10 Million Movement, the run-up to Earth Day in Central Visayas next week includes a ?Bike and Hike for the Earth? program from Ayala Center to SM City Cebu, mangrove tree planting and coastal clean-up at the Olango Island Wildlife Sanctury and Earth Symposia in Dumaguete City.

Those who want to join the 10 Million Movement can log on to www.10mm.ph or send the text message GREEN (space) REG (space) first name (slash) middle initial (slash) last name (slash) 10MM to 5777 to register.

Earth Day was founded by former US senator Gaylord Nelson. He proposed the first nationwide environmental protest.

The activity saw people on the streets fighting against various forms of environment degradation including oil spills, polluting factories, raw sewage, toxic dumps and pesticides.

The first Earth Day also led to the creation of the United States Environmental Protection Agency.

In the Philippines, President Gloria Macapagal-Arroyo declared April 22 as the Philippines' Earth Day, a permanent national environmental holiday, through Presidential Proclamation No. 1481.


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